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Editor's desk Featured from Neverlater

Article0Substack / May 295 Better-for-You Retail Chain Ideas Worth Exploring in IndonesiaA structured look at the retail formats we believe are worth exploring, combining market logic, consumer behavior, and our personal conviction.

0ArticleSubstack / Apr 9Behind the Conviction #01 - Conversation with Oliver, Investment at Trihill Capital

0ArticleSubstack / Jul 26Indonesia’s Food Delivery Market Is Growing Again. But the Game Has Changed.

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Infront / Reuters / Financial Times

Sep 11

hyrox / l catterton

HYROX’s Reported €600M Deal With L Catterton: What Happens Next?

HYROX has entered a new ownership chapter. Infront, which backed HYROX from 2019 and became majority shareholder in 2022, has sold its majority stake to a consortium led by consumer-focused investment firm L Catterton. The founders remain deeply involved in the new structure, while WndrCo is also participating. The reported valuation is around €600 million, although this has not been officially confirmed by the parties. The scale behind that valuation is increasingly difficult to ignore. HYROX went from roughly 80,000 participants in 2022–23 to more than 1.4 million participants across 100+ events in the 2025–26 season, according to transaction reporting.

Substack

The Strangest Part of Being a Founder Is Getting What You Wanted

You spend years trying to build a company that can survive without you. Then one day, you may realize the company no longer needs the version of you that built it.

Substack / Sep 9

Read on Substack

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Neverlater

Sep 9

operators / retail

Standardize What Customers Don’t Care About. Protect What They Do.

Scaling consumer businesses creates a tension. Standardize too little and operations become chaotic. Standardize too much and the brand becomes generic. The real skill is knowing which parts customers care about.

App-only

Neverlater

Sep 8

skintific / beauty

How Did Skintific Become So Big, So Fast in Indonesia?

Indonesia’s skincare market is crowded. Yet Skintific managed to become one of the most visible brands in the category remarkably quickly. The more useful question is not whether the brand is popular. It is: What did Skintific get right about modern consumer distribution?

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Neverlater

Sep 7

doug leone / sequoia

What We Took Away From Doug Leone on Staying Relevant for Decades

Doug Leone spent decades helping build Sequoia into one of the world’s most important venture firms. In his latest conversation with David Senra, one question stood out: How do you stay relevant when the world keeps changing around you?

Substack

TUKU And The Freedom To Build At Your Own Pace

In one of Indonesia’s most competitive and heavily funded coffee markets, TUKU chose a different path: slower expansion, tighter control, and more time to build the company underneath the brand.

Substack / Sep 6

Read on Substack

Read. Discover. Build.

Hiring for consumer businesses?

Editor's desk · Featured from Neverlater

HYROX’s Reported €600M Deal With L Catterton: What Happens Next?

The Strangest Part of Being a Founder Is Getting What You Wanted

Standardize What Customers Don’t Care About. Protect What They Do.

How Did Skintific Become So Big, So Fast in Indonesia?

What We Took Away From Doug Leone on Staying Relevant for Decades

TUKU And The Freedom To Build At Your Own Pace

Read. Discover. Build.

Hiring for consumer businesses?

Editor's desk · Featured from Neverlater

HYROX’s Reported €600M Deal With L Catterton: What Happens Next?

The Strangest Part of Being a Founder Is Getting What You Wanted

Standardize What Customers Don’t Care About. Protect What They Do.

How Did Skintific Become So Big, So Fast in Indonesia?

What We Took Away From Doug Leone on Staying Relevant for Decades

TUKU And The Freedom To Build At Your Own Pace

Editor's desk Featured from Neverlater

Editor's desk Featured from Neverlater